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Bullish Must Prove Peak Costs Are Behind It as Crypto Revenue Slides

Bullish heads into its third-quarter report with a split personality. The long-term story has rarely looked better, with tokenized securities now trading on its own regulated venue and US derivatives access pulled forward by roughly a year. The near-term numbers keep pointing the other way, with flat revenue, shrinking margins and a crypto market that has lost much of last year's heat. The release, due before the open on November 18, will test whether last quarter really marked the bottom for profitability.

The Street expects earnings of $0.06 a share on revenue of $77.8 million. That would be a year-over-year revenue gain of just 1.7% against $76.5 million, essentially flat, while earnings would fall about 14% from $0.07. The more striking comparison is sequential. Consensus implies a meaningful step down from the $92.6 million posted last quarter, which itself matched the prior two quarters almost to the dollar. Analysts are effectively betting that the revenue plateau is giving way to a decline as softer trading and lower asset prices bite. The Earnings Whisper of $0.07 sits a penny above consensus. That is a modest gap, but it hints that some investors expect cost discipline to cushion weaker top-line activity.

Cost discipline is the crux. Management described the second quarter's $63.1 million of adjusted operating expense, which included $2.5 million of one-time transformation compensation, as the peak. That spending pushed the adjusted EBITDA margin to about 32%, down from 38% the prior quarter and 48% two quarters earlier. Full-year expense guidance of $225 million to $230 million was reaffirmed, so investors should look for spending to ease back. If revenue drops toward consensus and expenses do not fall, the margin slide continues and the peak-cost claim loses credibility. Management also narrowed its full-year SSNO outlook to $225 million to $245 million, holding the $235 million midpoint. Any drift toward the low end would show that the soft market is overwhelming the plan.

On the operating side, the details matter more than the headline. Last quarter Bullish admitted that options volumes and market share fell after it cut trading incentives. That reversed the momentum it had touted when it claimed the number-two global spot in Bitcoin options open interest. Signs that share has stabilized without paid incentives would be encouraging. Index revenue, which rises and falls with assets under management, faces pressure from lower crypto prices, even as new mandates from Morgan Stanley and Grayscale add breadth. Recent institutional exchange wins, including SoFi and an exclusive role with a top wealth manager's Asia business, should begin to show up in volumes. Readers should also expect updates on the October 27 NYSE tokenization showcase, the FCM route to US derivatives, the anticipated SEC innovation exemption and the $4.2 billion Equinity deal, now targeted to close in January 2027.

Sentiment has improved noticeably, swinging from a bearish reading before the last report to a moderately bullish one now. The stock tells a different story. Shares have fallen 8.8% since the last report, nearly six points worse than the S&P 500. At $22.80 they sit well below the 200-day moving average of $31.89 and much closer to the post-earnings low of $20.06 than the $41.47 high. That gap suggests investors like the strategy but are not yet paying for it.

The central question is whether Bullish can show that last quarter's margin compression was a one-time peak rather than a trend. If falling expenses offset weaker trading revenue and the tokenization and derivatives milestones arrive on schedule, the pivot narrative holds. If margins slip again, the market may keep treating that bright future as a 2027 problem.

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