AGYS Agilysys Inc

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$115.81

Agilysys Inc Q2 F2027 Earnings Call Transcript

AI Conference Call Analysis

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Conference Operator
Operator
Good day, ladies and gentlemen, and welcome to the Agilisys 2027 second quarter conference call. As a reminder, today's conference may be recorded. I would now like to turn the conference over to Jessica Hennessy, Vice President of Operations and Investor Relations at Agilisys. You may begin.
Jessica Hennessy
Vice President of Operations and Investor Relations
Thank you, Lucise, and good afternoon, everybody. Thank you for joining the Agilisys 2027 second quarter conference call. We will get started in just a minute with management's comments, but before doing so, let me read the safe harbor language. Some statements made on today's call will be predicted and intended to be made as forward-looking within the safe harbor protections of the U.S. Private Securities Litigation Reform Act of 1995, including statements regarding our financial guidance. Although the company believes that its forward-looking statements are based on reasonable assumptions, such statements are subject to risks and Uncertainties that could cause results to differ materially. Important factors that could cause actual results to vary materially from these forward-looking statements include our ability to achieve the increased guidance levels, continue to improve profitability levels, the company's ability to maintain sales momentum, utilize AI to continue to increase competitive advantages, and the risks set forth in the company's reports on Form 10-K and 10-Q and other reports filed with the Securities and Exchange Commission. As a reminder, any references to record financial and business levels during this call refer only to the time period after Agilis has made the transformation to an entirely hospitality-focused software solutions company in fiscal year 2014. With that, I'd now like to turn the call over to Mr. Ramesh Srinivasan Thank you, Jess.
Ramesh Srinivasan
President and Chief Executive Officer
Good evening. Welcome to the fiscal 2027 second quarter earnings call. Joining Jess and me on the call today at our Atlanta Alpharetta headquarters is Dave Wood, CFO. Before we get started, just a quick note that I've been on the road traveling quite a bit during the recent several weeks, visiting customers and for other business purposes. and fell sick a few days ago while in Austin, Texas before I got to Atlanta. So apologies for my very scratchy throat and voice today. Let me start with sales. We continue to measure sales and selling success in annual contract value terms and continue to exclude subscription numbers pertaining to the Marriott PMS project from each of the general business update numbers including sales, backlog, and cumulative value of ARR annual recurring revenue implemented during the quarter and they are included of course in all our usual revenue and overall financial results. Fiscal 2027 second quarter was our best ever Q2 July to September period of sales following Q1 which was the best ever Q1 April to June sales period. Sales levels during the quarter were good across the various sales verticals, especially in hotels and resorts. This was the best quarter on record by a fair distance for sales in the domestic HRC, hotels, resorts, and cruise ships vertical. The sales highlight of the quarter was a major seven-figure on steroids, multi-property, competitive replacement winds, in the HRC resource space, featuring property management system, PMS, inventory procurement for food and beverage, and as many as 15 additional software modules. Happy to see our ongoing sales and marketing growth-driving investments in the HRC hotels and resource area beginning to result in such large-scale wins on a regular basis now and making this quarter the highest ever for domestic HRC sales, about 23% higher than the previous highest HRC sales quarter recorded a little more than two years ago. Looking at sales levels during the second quarter of fiscal 2027 compared to the second quarter last fiscal year, Sales pertaining to the domestic HRC vertical was up 33%. Domestic food service management, FSM sales, were up 42%. The modernized and unified POS platform continues to perform well in the field, driving POS sales up across several sales verticals, especially in FSM, which for all practical purposes is a POS-only vertical. and Asia-Pacific sales were up 47% year-over-year during the second quarter, showing continued sales momentum in the APAC region following a record Q1. Fiscal 2027 Q2 property management system PMS product sales, including add-on modules, were also an all-time best record. This is, of course, without counting anything from the ongoing large PMS projects. Overall business momentum continues to be impressively good, fueled by increasing sales levels, which are in turn being driven by the growing product ecosystem superiority and our steadfast focus on the hospitality industry with no distractions whatsoever. Our product ecosystem competitive advantage continues to widen over time. The modernized set of interconnected software solutions has now been in the field for a few years, and we continue to grow the number of reference customers who have converted from our older technology solutions or from competitive ones. Several such customers now have excellent return on software investment stories to share with the industry. Considering we are operating in a total addressable market that is far larger than our current size, The growing comparative superiority of the product ecosystem should continue to drive a long, extensive growth path for us. During Q2 fiscal 2027, July to September, we added 14 new customers, excluding Book for Time Spa, and 24 including Book for Time, and all of them were subscription-based sales agreements. These 14 new customer sales wins included an average of 5.6 products per deal. New PMS customers continue to invest in the multi-product ecosystem from day one of their partnership with us. New customer deals featured an average of 9.3 products per deal when PMS was part of the purchase suite. We also added 83 new sites which did not have any of our products before but the parent company was already our customer not including any of the hundreds of Marriott sites currently installing our PMS product. Of the 107 new properties added during the quarter across new and current customers 104 were either partially or fully subscription based. In addition There are 119 instances of selling additional products to properties already running at least one of our products. This is the fourth consecutive quarter of the number of instances of such new product sales to current customer properties exceeding the 100 mark, our longest such streak. These 119 instances of new product sales involved a total of 331 new products sold, just shy of the previous highest quarter number. The average of 2.8 products per new product sales agreement this quarter is the highest on record. All this data continues to confirm the thesis that nothing drives enterprise software revenue performance like true, meaningful, sustained product innovation. Our investments in R&D, now further fueled by AI-driven productivity and quality improvements, are continuing to provide great reasons for both current and new customers to partner with us, stick with us, and license an increasing number of software modules. In the ultimate analysis, nothing really wins like product innovation. Before we move on to revenue, three quick updates regarding the Marriott PMS project, GHS acquisition, and progress with AI initiatives. The Marriott PMS project continues to make good progress and remains on plan. Just as a quick reminder, this is a huge technology transformation undertaking, one of the biggest ever attempted in the hospitality industry. and such big challenging technology projects cannot be expected to go completely smooth sailing every step of the way. So far, so very good. The second GHS acquisition completed during the quarter was minor to our revenue and profitability levels, but crucial in a tactical sense for a portion of Casillo Gaming customers. Gaming Hospitality Solutions, GHS, is a 30-year-old software company specializing in loyalty and offer management, primarily for tribal casinos, with the main purpose of connecting a casino's loyalty program to its gas pumps, enabling their guests to earn and redeem points across the casino floor, hotel, restaurants, and fuel stations. In addition, GXS offers a loyalty promotions module specifically for Royal Caribbean. The primary developer owner of GHS was planning to retire and he picked up his company as a way to protect the interests of mutual customers. A list that includes about 40, 4-0, includes about 40 tribal gaming casinos and the Royal Caribbean Cruise Line Group. The overall revenue gained from this acquisition during fiscal 2027 We'll only need a few hundred thousand dollars of maintenance revenue. We continue to make good progress with AI initiatives and with our objective to be the AI leaders in hospitality. Earlier this year, during the April Customer User Conference, we announced 30 plus AI-based features, that is 3-0, 30 plus AI-based features, which were in various stages of development and the creation of a couple of entirely AI-native software modules to round out our product ecosystem. These 30-plus features are distributed across the four pillars of AI-driven usage. Egentic AI, multi-module user experiences, guest hyper-personalization, and revenue optimization. Several of these new features are now in pilot testing at select customer sites while several others are already in production use. The initial feedback from customers has been positive and we expect these features to become deeply embedded in the daily operations of hospitality operators. We are now into the development of the next wave of AI features that go beyond AI-based guest and operational insights, voice and chat capabilities. Going beyond those features, into Atlantic Workflow Automation and Cascading Intelligence, which will use demand signals to automate specific workflows to achieve efficient staff scheduling, product inventory levels, connected guest experience offerings, and optimized pricing. Development of a couple of fully AI-native modules, CRS and Revenue Intelligence, that we have recently renamed as Total Revenue Management System is progressing on plan. We expect initial beta implementations of these two new modules to happen at customer sites later this fiscal year. The initial versions of both these modules are designed to work only within the boundaries of our product ecosystem. Now beyond all that, the most crucial AI-related development project completed during the quarter was the AI common framework which provides the control center for AI governance, privacy through tokenization of personal information, security, appropriate LLM model selection, value-based usage for each task, monitoring, and auditing. We believe that the best way to achieve widespread traction with use of AI in the hospitality industry is to deliver rich functionality and feature sets that are also token cost sensitive. We have focused our initial efforts on building a good controlled framework and infrastructure. Based on our recent extensive participation in various hospitality industry AI conferences, roundtables and future looking committees, it does seem like The ecosystem presence is becoming an even bigger differentiator. in today's AI everywhere world. Now on to revenue, profitability, and raising guidance levels. Fiscal 2027 Q2 revenue was a record $93.4 million, the 19th consecutive record revenue quarter. 17.7% higher than the comparable prior year period and 6.5% higher than the sequentially preceding quarter. Overall revenue during the first half of fiscal 2027 Q1 plus Q2 was 181 million, 16.1% higher than the comparable prior year period. Thank you for watching this video. and $4.4 million respectively are both all-time high levels and were driven by increases in subscription revenue. Subscription revenue increased 32.6% year-over-year and 10% sequentially quarter-over-quarter to a record $44.2 million and now constitutes 71% of total recurring revenue, the first time Subscription revenue has been more than 70% of total recurring revenue. This is now the 20th consecutive quarter of subscription revenue growth of at least 23%. Growing subscription revenue each quarter year over year by between 23% and 45% over a period of 5 long years is a remarkable achievement that any enterprise software unit has a right to be proud of. Thank you for watching. Subscription revenue from POS and POS-related add-on modules grew by 18.4% year-over-year, while subscription revenue pertaining to PMS and PMS-related modules grew by 53.8%. We expect subscription revenue growth in POS and POS-related modules to remain in the high teens, low 20s percentage levels for the foreseeable future. Add-on modules across both POS and PMS constitute the 34% of total subscription revenue. Fiscal 2017 Q2 was the best quarter on record with respect to the sum of annual recurring revenue, ARR, of all subscription products implemented during the quarter, not including the Marriott PMS installs. Fiscal 2027 Q2 annual maintenance was also a record $17.9 million. The current high subscription revenue growth levels are coming for the most part from new incremental installations and are not dependent on us pressuring customers to convert from their current on-premises installations to the cloud. Virtually all the modernized software solutions across each current and upcoming product versions are designed to be cloud-native but can also work equally effectively in on-premises installations if that's the customer preference. When the customer preference is for modern solutions and an on-premises install, we are currently almost the only game in town. Fiscal 2027 Q2 product revenue consisting of hardware resold and Perpetual Software Licenses were just shy of $12 million, the highest level in close to three years. Excellent POA sales performance during recent quarters has driven higher hardware shipments during the quarter and has also driven the current quarter end product backlog to a level that is 90% higher than at the same time last fiscal year, giving us good visibility for the second half of the fiscal year. Product revenue during the second half of fiscal 2027 should remain close to the first half level. Fiscal 2027 Q2 July to September services revenue was $19.2 million, that is one line, $19.2 million, 5.3% higher year over year. Contributions to professional services revenue from customer-paid development work continues to decrease and are not expected to be a factor going forward. Implementation services efficiencies continue to increase as the modernized solutions are becoming easier to implement, especially with increasing use of AI tools during the implementation process. We are now selling more software recurring fees for every dollar of services sold compared to previous years, which is a good business trend that makes us more competitive in price sensitivities. We expect professional services revenue to remain around current levels during the second half of the fiscal year and grow steadily in the medium and long term along with overall business expansion. Given the current strong sales momentum, pace of implementations, and near record backlog levels, our expectations for full year 2027 financial results and we are raising guidance levels again. We started this fiscal year with a full year revenue range guidance of $365 million to $370 million and subscription revenue growth expectation of at least 30% before increasing the respective guidance levels to $368 to $373 million and at least 32% at the end of Q1. At the end of Q2, we now expect for the full year fiscal 2027 revenue range to be 374 million to 378 million and subscription revenue growth to be at least 34%. Fiscal 2027 Q2 adjusted EBITDA was the record $24.1 million and 25.9% of revenue. Our first half profitability performance has done better than our original expectations going into the fiscal year and we now expect full year adjusted EBITDA to be 25% ahead of the previous guidance of 24%. We continue to expect to exit the fiscal year with adjusted EBITDA during Q4 Being close to 30% of revenue, though we expect that percentage to be only slightly north of 22% during Q3 due to unfavorable timing of certain costs, including professional fees. With that, let me hand over the call to Dave for further color on our business operations and financial results. Dave?
Dave Wood
Chief Financial Officer
Thank you, Ramesh. Taking a look at our financial results, beginning with the income statement, second quarter fiscal year 2027 revenue was a quarterly record of $93.4 million, a 17.7% increase from total net revenue of $79.3 million in the comparable prior year period. Q2 marked another quarter of strong momentum in our business. Sales levels were at a second quarter all-time high with PMS bookings at record levels. The backlog, excluding the large rollout, remains at record levels and revenue continues to pace ahead of our fiscal year FY27 guidance. Professional services increased 5.3% over the prior year quarter to $19.2 million, which is in line with the financial plan, but slightly lower than Q1 FY27 due to timing of go-lives. Professional services backlog increased over last quarter leaving plenty of visibility into the remainder of the fiscal year. We are pleased to see our professional services gross margins remain above the 30% mark for the third consecutive quarter at 30.9%. We may see fluctuations on a quarterly basis, but we should be finishing the year over 30% gross margins for professional services. Total recurring revenue represented 66.6% of total net revenue for the fiscal second quarter compared to 64.3% of total net revenue in the second quarter of fiscal 2026. As anticipated, recurring revenue is growing as a percentage of total revenue, which will continue to drive up gross margin and profitability levels. Subscription revenue growth was better than expected at 32.6% for the second quarter of fiscal 2027. Subscription sales and backlog levels, while maintaining low customer churn, have us trending ahead of the FY27 plan. Moving down the income statement, gross profit was $60.3 million compared to $49 million in the second quarter of fiscal 2026. Gross profit margin was 64.6% compared to 61.7% in the second quarter of fiscal 2026. Product mix will continue to drive gross margin levels up to the mid to high 60% range over the next several years. Combined, the three main operating expense line items, product development, sales and marketing, and general and administrative expenses, excluding stock-based compensation, were 38.9% of revenue in the fiscal 2027 second quarter, compared to 41.3% of revenue in the prior year quarter. Operating income for Q2 FY27 of $15.2 million, net income of $13.2 million, and gain per diluted share of $0.46 compares favorably to the prior year gain of $14.1 million, $11.7 million, and $0.41. Adjusted net income, normalizing for certain non-cash and non-recurring charges, of $19.1 million, is well above adjusted net income of $11.4 million in the prior year and adjusted diluted earnings per share of 67 cents is well above 40 cents in the prior year period. For the 2027 second quarter, adjusted EBITDA was $24.1 million compared to $16.4 million in the year-ago quarter. We are pleased to see our profitability levels end up well ahead of the original FY27 plan with adjusted EBITDA coming in at 25.9% of revenue for the quarter. Moving to the balance sheet and cash flow statements. Cash and marketable securities as of September 30, 2026 was $137.6 million compared to $116.9 million on March 31, 2026. We remain comfortable with our current levels of cash. As it relates to free cash flow, we are pleased to see an increase for the first half of the fiscal year. Free cash flow in the quarter was $14.8 million compared to $15 million in the prior year quarter. Free cash flow for the first six months of FY27 was $22.1 million compared to $10 million in the first six months of FY26. Like in previous years, we expect free cash flow to be higher in the second half of FY27. Full-year adjusted EBITDA and free cash flow after normalizing the impact of CapEx continue to be good proxies for health of the business. For our fiscal year 2027, we are raising our revenue guidance to be in the 374 to 378 million range. We expect product revenues to remain in the 20 to 22 million range for the second half of the fiscal year. Professional services started strong and should still grow in the 5 to 10% range. We are again raising our subscription revenue guidance from at least 32% growth to at least 34% growth for the year due to faster deployment of our backlog than anticipated in the previous guidance. We are also raising our adjusted EBITDA expectations from 24% to 25% of revenue with a strong start to the year in revenue. We still expect to exit FY27 close to 30% of revenue. Adjusted EBITDA excludes stock-based compensation, which will continue in the 6% to 7% range for the fiscal year. In closing, Q2 continues the strong start to the fiscal year, leaving us with plenty of visibility into the remainder of the year. With that, I will now turn the call back over to Ramesh. Thank you, Dave.
Ramesh Srinivasan
President and Chief Executive Officer
The Agile Success Story continues to get better. This is a story of disciplined growth across both revenue and profitability, Driven by sustainable, extensive, and difficult-to-duplicate product innovation, this success story has used no shortcuts, but has been built on top of the tough-to-get-done foundation of a modernized set of software solutions that are based on a combination of modern technology and decades of domain knowledge gathered from thousands of prior implementations, all focused on one industry. This is a story which only gets further strengthened when technology breakthroughs like AI come along, which helps add another layer of excellence on top of the structure already built on solid good bedrocks of modern products, deep domain knowledge, and employee and customer-centric culture and financial discipline. This is a story of organic growth for the most part, with inorganic growth being used only sparingly to add additional breadth and strength with an opportunistic, conservative and patient mindset and only as an addition to strong organic growth. We are pleased with the fiscal Q2 July to September results and how well the high performance of sales, product development and implementation this quarter and during the first half of the year have set us up to achieve our fiscal 2027 full year goals. To repeat one of our old phrases, our barrier to excellence in hospitality focused technology is increasing significantly with time. We are lucky to be operating in a total addressable market that is about 50 times larger than our current size and we intend to drive home that advantage with complete focus on hospitality and no distractions. This industry is hungry for superior and better interconnected modern technology solutions and we expect to continue building on our base of product innovation to be the primary technology partner We continue to see an increase in the number of customer properties, seeing tangible operational and guest experience improvements directly attributable to our products and services. Our balance sheet remains clean with no debt, giving us the room to remain flexible and agile with future growth opportunities. We have good reasons to remain bullish about our future business prospects. and our ability to bring to bear sustained good increases in shareholder value. With that, Lateef, can you please open up the call for questions?
Conference Operator
Operator
The reminder, to ask a question, you will need to press star 11 on your telephone. To remove yourself from the queue, you may press star 11 again. Please stand by while we compile the Q&A roster. Our first question, comes from the line of Mayant Tandon of Needham. Your line is open, Mayant.
Mayank Tandon
Analyst, Needham
Thank you. Good evening, Ramesh and Dave. I wanted to start by just asking you a question on the Marriott progress. Ramesh, you shared some thoughts on that, but could you give us a little bit more detail in terms of is there a way to maybe talk about in terms of how many properties have rolled out, what percentage of rooms have you been able to go live Any details that can give us some sense of where you are in that implementation of the Marriott rollout?
Ramesh Srinivasan
President and Chief Executive Officer
Yes. Hi, Mayank. The project is going well, Mayank, and we cannot get too much into the details because this is a Marriott project. This is not ours. And it involves multiple vendors. And I think Marriott is going to be coming up with their early release pretty soon, in a week or so. and it's best to rely on them for the results. But we can tell you that well more than 2,000 properties are live and the project has gone well so far. Virtually all of the select service properties implementations have been completed and this major project is going to go through a number of transitions and now it is going through a transition from pretty much completing the select service properties and then moving on to the full service properties. Now, in terms of percentage of completion, Mayank, it varies, right? Depending on whether you're looking at properties or rooms or revenue, right? There are different numbers there. But I think we can tell you that we have not yet reached the halfway mark with any of them. Whether with properties or with rooms or with revenue, we are not close to the halfway mark.
Mayank Tandon
Analyst, Needham
Got it. That's helpful, Kalar. Thank you for that. And just as a quick follow-up, I'll stay on the Marriott team. I was just curious, is it too early to maybe see any progress on their ability to buy add-on modules? Are you there yet, or is that something that you'll see later in the lifecycle of this rollout? And is there any way to quantify the potential opportunities from the add-on modules that you may be able to sell into Marriott over and above the core PMS? Any way to quantify?
Ramesh Srinivasan
President and Chief Executive Officer
It's going to be difficult to quantify that, Mayank. But in terms of add-on modules, please keep in mind that that has progressed quite well in the last few years. So, excuse me, even before we acquired Bookford and Spa, for instance, the Bookford and Spa product was the standard at literally thousands of Marriott properties. So that was already there. and since this PMS implementation has started, we have made good progress with POS properties, with POS at Marriott properties and that has continuously increased in pace over the last year or two years and that's a huge opportunity ahead of us. We have not even scratched the surface of implementing POS in Marriott properties and so that is true of a couple of other big brands as well. Can't put a number on it but that's a huge opportunity. We are already the golf standard at Marriott Properties, but there are only so many such properties with golf courses. So we continue to make progress. Digital marketing, we have made progress. So there are various modules. We continue to make progress with that. Like, whether with Marriott or with other big brand opportunities, opportunities are huge in front of us, but can't put a more helpful number for you on that, Maya.
Mayank Tandon
Analyst, Needham
Great. I'm just going to thank you for that, and congrats on the quarter.
Ramesh Srinivasan
President and Chief Executive Officer
Thank you, Mike.
Conference Operator
Operator
Thank you. Our next question comes from the line of Stephen Sheldon of William Blair. Your line is open, Stephen.
Stephen Sheldon
Analyst, William Blair
Hey, thanks for taking my questions. First, just maybe for Dave, in the four-year guidance, just curious what you're assuming in terms of sequential subscription revenue growth and 3Q and 4Qs. and I guess can you provide any ballpark on what year-over-year exit growth you've assumed in 4Q specifically for subscription revenue? It seems like you guys have a line of sight, a very notable acceleration. So any detail there would be helpful.
Dave Wood
Chief Financial Officer
Yeah. So I think, I mean, in Q1 we were about 3.3 million in sequential growth. In Q2 we were about 4 million. I mean, like we said, it was a good quarter in go live. We're expecting a little bit less than the $4 million in go lots. So for the remainder of the year, call it $3.5 to $3.7 million in go lots. And that would kind of get you to the, you know, the at least 34% growth. And that would put the exit rate in the kind of 38% to 39% growth rate for subscription. So, again, you know, we could do better than that, but that's kind of how we're thinking about it.
Stephen Sheldon
Analyst, William Blair
Perfect. That's helpful. and then just as a follow-up on the Central Reservation System progression, it sounds like that's still on track for beta testing later this fiscal year. So, I guess any updates on interest levels you're seeing from hospitality operators and thinking about your CRS and associated to that, what's your view on a Joseph's opportunity to potentially help hospitality brands support more direct bookings over time as consumer-agent-to-KI functionality, you know, Meta's Muse, et cetera, continues to expand? Should Should we be thinking about that as a potential opportunity?
Ramesh Srinivasan
President and Chief Executive Officer
So Stephen, I wouldn't get too far ahead of ourselves, but we do have those medium, long-term vision aspects in mind when we started developing the CRS. But I don't want to get too ahead of ourselves. Does it set us up well to handle those kinds of inevitable future possibilities in hospitality? Absolutely yes. Having our own CRS That two entirely AI native module sort of built, I wouldn't call it necessarily the right way, implying the other ones are not the right way, but built with the benefit of hindsight, built during the AI age. So we are building towards all that, Stephen, but we are nowhere close to giving you any kind of an idea on that. Currently, our CRS is only focused to work with our ecosystem, especially our PMS products. and it is created in the AI age. So it has taken all that into account and there is reasonable customer interest. We just finished our customer advisory board meetings and they are all curious and interested and there is no shortage of customers who are putting up their hand and saying we'd like to be the beta site. So we have all that lined up both for the CRS and for the other total revenue management system we are developing. The beta site interests are there. We are strictly focused only within our product ecosystem. And then over the next year or two, it is going to be one of the strong products in our product suite.
Stephen Sheldon
Analyst, William Blair
Great to hear. Thank you.
Ramesh Srinivasan
President and Chief Executive Officer
Thank you, Steve.
Conference Operator
Operator
Thank you. Our next question comes from the line of Matt VanVleet of Cantor Fitzgerald. Your line is open, Matt.
Matt VanVliet
Analyst, Cantor Fitzgerald
Great, thank you for taking the question. Good afternoon. I guess when you look at the momentum you're seeing in the HRC group, I'm curious how much of this do you feel like is just getting more shots on goal from the investments you've made around marketing and from the leadership there and the go-to-market team and sort of the additions you've made to the team there? versus the market just being maybe a little bit more willing to spend these days. So curious on how you'd sort of stack rank some of the improvements you've seen in results and what you're attributing that to.
Ramesh Srinivasan
President and Chief Executive Officer
Yes, Matt. To start with both in HRC and FSM, the starting point is our market share was very low. The market share did not do justice to where we were. So that is to start with. but now we are getting good shots on goal not only are we getting shots on goal but they are pretty good shots on goal because extended marketing efforts our marketing team is doing a lot better job of unearthing new opportunities we have expanded the sales team not only in terms of quantity but also in terms of quality of leadership there is one more senior HRC leader who just joined us last month so the team quality and quantity the number of sales reps have also increased and the product. Now we have products and we have ecosystem which is very crucial for hotels and resorts because they are mostly multi-aminity. They typically have a golf course, they have spa facilities, they deal with group bookings, they have never really had a great loyalty promotions module before and they want check-in, check-out and processes like that to be through the mobile a lot more automated. So the needs are there Our product ecosystem is there. We have very low market share in those verticals. And we have increased the sales and marketing investments as well. So all together, I think the shops on goals are increasing now. And they are good, high-quality shops on goals.
Matt VanVliet
Analyst, Cantor Fitzgerald
Very helpful. And then look at the customers that you have and sort of what their initiatives are around implementing AI both internally for sort of their operational side and anything customer facing. How much is the context and the business specific data that you're providing on your platform helping you sell some of your AI modules versus customers looking to build some of their own with various coding tools and things of that nature so curious on how your ability to monetize what you've developed so far internally is looking like and ultimately what do you think that looks like over the next 12 to 18 months I think it continues to help us push our sales levels higher with all the new AI features so just to break down your question though a lot of our
Ramesh Srinivasan
President and Chief Executive Officer
Customer-driven AI initiatives that they are doing internally have to do with their internal workflows. Like even for us example, we are using AI internally now to improve our workflows within our company that till now we were managing with Excel spreadsheets and manual processes. AI is coming in very handy to automate those internal processes. So that's what a lot of our customers are focused on as far as their AI initiatives are concerned. Now as far as core systems, execution systems like us, like our systems that we are using, they are expecting these systems to contain a lot more AI features to make things easier for their staff and to improve guest experiences. And we are now providing them at a steady pace. So we are basically enhancing our products with more AI features That makes it more and more easier for them to improve operational efficiencies and provide a lot better guest experiences. So it falls into two different categories. They do their own internal workflow improvements and improvements in data lakes and all that. They are looking for technology providers like us to use AI features to improve the products so that it further helps them in terms of improving such operational efficiencies. So you've got to put that into two different buckets.
Matt VanVliet
Analyst, Cantor Fitzgerald
All right, wonderful. Thank you. Thank you, Ramesh.
Conference Operator
Operator
Thank you. Our next question comes from the line of George Sutton of Craig Hallam. Your line is open, George.
George Sutton
Analyst, Craig-Hallum
Thank you. Ramesh, you mentioned that you've been to a number of roundtables and conferences and the like, and you're seeing that your AI advantages are increasingly significant. I wondered if you can just go into a few more details there. What you're seeing competitively and what has been the customer response? Is this part of why you're seeing the increased shots on goal?
Ramesh Srinivasan
President and Chief Executive Officer
That is one of the reasons, George. So just to be transparent with you, George, I have only attended here and there most of these AI roundtables and future looking committees and all that. The main participation comes from our Chief Marketing Officer, Frank Pitsikalis and also supported by our strategy heads, Rohith Kori and Sudharshan Chary. They are the ones representing us in most of these and they have done a great job so far. And a lot of the keynote speeches and a lot of the keynote presentations, the top 100 CIOs, committees that we are participating in all. During the participation, I mean, I have to accept the fact, George, we are a little prejudiced. We are obviously prejudiced with the way we are interpreting it. But even beyond that, Thank you very much. Thank you very much.
George Sutton
Analyst, Craig-Hallum
Underwhelmed, I'd say, in the recent past, given what you've talked about being open systems and open platforms, so enabling your customers to use whatever they need on the hardware side. What has driven the strength, in your opinion? Have you really improved the product leadership, or is it really just the result of a handful of deals? Just curious what's changed there.
Ramesh Srinivasan
President and Chief Executive Officer
Yeah, good question, George. So let me be clear on that. The hardware attach rate to POS sales continues to remain low. So what you stated, we have made the POS terminals in our modernized solutions more open in the sense that they support all the operating systems out there. They support Windows, iOS, and Android. So customers can go buy their own iPads and don't need to buy hardware resold by us. That fact is still true. So per unit of POS sales, the hardware attach rate is lower than it was a year or two ago. So if there is a F&B outlet that used to require 10 terminals, 6 of them can be bought from us, 4 of them they can use iPads. That state is still true. But what has improved our product revenue now is just the expansion in POS sales. Even though the hardware multiplying factor is low, the overall POS sales has increased so impressively in the last 2-3 quarters Thank you, Josh.
Conference Operator
Operator
Thank you. Our next question comes from the line of Nehal Chokshi of Northland. Your line is open, Nehal.
Nehal Chokshi
Analyst, Northland Capital Markets
Thank you. Congrats on an amazing quarter. Hey, so, subscription revenue growth accelerated from 26.2% in the June quarter to 32.4% in the September quarter. Is it fair to say that the principal driver's risk acceleration is nearing in revenue for Marriott?
Dave Wood
Chief Financial Officer
Yeah, I mean, really, I mean, it's everything. I mean, obviously, we're having record sales levels. I mean, everything's going well. I would say it's kind of across the board. I mean, Marriott's going as planned. and everything else is kind of doing a little bit better, but there's really been no change, material change to the Marriott rollout. So, it's really broad-based. It's non-Mariott and Marriott alike.
Nehal Chokshi
Analyst, Northland Capital Markets
Okay. Just to be clear, you're saying acceleration and subscription revenue from both Marriott and non-Mariott properties?
Dave Wood
Chief Financial Officer
That's correct.
Nehal Chokshi
Analyst, Northland Capital Markets
Okay. Fantastic. And then, You know, given that you're raising subscription revenue guidance, recognizing the comment that deployment from backlog has been faster than expected and that's driving that raise, how should we think about how bookings have proceeded year to date, fiscal year to date?
Dave Wood
Chief Financial Officer
Has that been ahead of expectations as well?
Nehal Chokshi
Analyst, Northland Capital Markets
Or is it just merely that you're deploying faster from backlog?
Ramesh Srinivasan
President and Chief Executive Officer
The sales bookings have also done better than we expected going into the fiscal year, Nehal. And the best proof of that is the fact our current backlog, despite the high subscription revenue we are reporting and despite the increased implementations and delivery, at the end of the quarter, at the end of Q2, our backlog levels are very close to record high levels, very close, within a tick of record levels, which happened at the end of Q1. So while the implementation, execution, delivery has increased, driving revenue up, the backlog remains at a very close to a decimal point less of the record level. So that means that the sales bookings have also gone better than expected.
Nehal Chokshi
Analyst, Northland Capital Markets
And then finally, the number of Marriott properties expected to play for this existing project. The number is well more than 2,000.
Ramesh Srinivasan
President and Chief Executive Officer
And I don't want to get into the percentage of completion and all that, Nehal. I'd rather let our customers do that. But I can tell you we are not close to the halfway point yet. And the number varies widely, Nehal. If you look at properties, it's one percentage number. If you look at rooms, it is different because the full-service properties coming up have a much higher number of rooms for property. And then if you look at revenue, it is different. So I would say that all together, we have not yet reached the halfway point. We are not close to it.
Nehal Chokshi
Analyst, Northland Capital Markets
Okay. Great. Thank you very much. Thank you.
Conference Operator
Operator
Thank you. Our next question comes from the line of Billy Fitzsimmons of Piper Sandler. Your question, please, Billy.
Billy Fitzsimmons
Analyst, Piper Sandler
Thanks for taking the question, Ramesh and Dave. I know there have been a couple questions on Marriott already. For me, for Marriott, can you just frame how the select service SKU is ramping versus the full service SKU, maybe relative to your expectations, maybe a couple details on where we are in the rollout of each of those things? Because I know historically, in quarters past, that the select one has been ramping faster.
Ramesh Srinivasan
President and Chief Executive Officer
It is, but just to be clear, Billy, I want to be careful not to get too much detail on this. It is best to get the details from the customer. But I can tell you it is not as if both started at the same time, Billy, if that's what you're imagining in your head. The initial portion of the project, the initial set of implementations, were targeted to be select service. That was the first phase of the project. And that has gone as well as expected. That has gone well. and that is about at its end stage and now the next phase of the project starts which is mostly about full service properties. So it's not as if both started at the same time and one went better than the other. That's not the way it was. Initially all the focus was only on select service. That's almost completed. Went well. Now we're getting focused. Started on the full service part.
Billy Fitzsimmons
Analyst, Piper Sandler
Crystal clear. And then my other question would be, you launched 30 AI features at Agile Assistant Spire. What are customers' early indications of their – what are the early indications of customers' willingness to pay for these capabilities? Because it seems like a material part of your opportunity is cross-selling into the existing base. We've mentioned in the prepared remarks today, 14 new customers had adopted an average of 5.6 products. And we know that that's kind of above your exit rate for products per customer last year. How do we think about the opportunity to get your existing base to where you're landing with these new customers? Thank you.
Ramesh Srinivasan
President and Chief Executive Officer
Yeah. Yes, Billy. So let's answer that question without talking about AI. Just as a normal process of our business growing, As you can see from our record new product sales, which is basically selling new products to current customer properties, is at a record level now. We have a long growth path ahead of selling our modernized solutions, with or without AI, to current customer properties. Now, if you look at that number, and if you look at, you know, conservatively, each of our customer properties can use, say, somewhere within 5 and 8 products per property. And we are only like in the twos now, right? If you don't include our major big brand customers, that number is probably at 2.8 now. So we have a long growth path ahead of selling our current modernized solutions to our current customer base. We've got a long growth path ahead in that. But now let's talk about the AI-based features. The initial AI-based features that are in production use are in beta properties, and we are not charging customers for that. Customers are using those, giving us feedback, and so far the feedback has been very positive. Now, when it comes to the monetization stage of all these features, they will fall into various buckets, really. Some of these features will just be normal enhancements we do to our products, because customers pay us hundreds of thousands, millions of dollars of recurring fees, The current beta property is are at no charge, and the customers are giving us feedback as to how it is improving their operations and guest experience. That's the stage we are in now.
Billy Fitzsimmons
Analyst, Piper Sandler
Super helpful. Thanks very much. I appreciate it.
Ramesh Srinivasan
President and Chief Executive Officer
Thank you.
Conference Operator
Operator
Thank you. Once again, to ask a question, please press star 1-1 on your telephone. Our next question comes from the line of Brian Schwartz of Oppenheimer. Your question, please, Brian.
Brian Schwartz
Analyst, Oppenheimer
Yeah, hi, thanks for taking my questions this afternoon. Ramesh, I just wanted to ask you about the broader opportunity with new logos, and we talked before about a potential halo effect, you know, because of the Marriott relationship. Are you seeing that happen yet with other hotel groups, or do you still have to have other things happen in terms of implementation success? to translate into greater commercial wins and opportunities. Is that still on the come for the business, or are you starting to see that happen already?
Ramesh Srinivasan
President and Chief Executive Officer
Big hotel brands and those big additions will happen when the time is right for those hotel brands. It is just not going to happen just based on the fact that and certain other implementations have gone well. Each of these big companies have their own cycles of technology renewal if you will and at that time there will be RFPs and I am very confident that we will be a significant participant in the RFP. Nobody is going to come directly to us and nobody is just going to come just because we have had successful implementations. All these companies have their own cycles and their own budgetary processes where different technology initiatives come up, get done. But the next time it comes up for any of the big brands, I'm pretty confident that we will be one of the major players competing for it. And as more and more of these implementations happen and as more and more of these implementations become more successful, the talk of the town, the talk in the town, the talk in the hospitality industry will increase and it will increase our chances. That's the way we look at it. and at the moment we are not dependent on just the big brands. We have a large growth path ahead of us just based on our current customers and a whole lot of other customers who are investing more and more in us, especially in international regions. So the growth paths are there and this is one of the growth paths that will open up when the time is right.
Brian Schwartz
Analyst, Oppenheimer
Thank you. And the follow-up for Dave. Just wanted to ask, maybe underlying the, you know, you talked about a record sales performance in Q2. How much is that coming from higher productivity among the existing reps versus adding more capacity, having bigger deals, or shorter cycle durations? And then maybe the follow-up would be, how much further can productivity improve without materially having to increase headcount for the business? Thanks.
Dave Wood
Chief Financial Officer
Yeah, no, it's a good question. I mean, I think the answer is both. I mean, obviously, especially in our hotels and resorts segment, we increase our quota-carrying sales reps. We almost doubled them a couple years ago, so there was a lot of ramp left on the team. This is the first year where we're really starting to see them carry full quotas, and obviously, you know, they're filling up the buckets of I think there's still ramp left to go on the team. I don't think we have any kind of big hiring coming up and we can continue to grow the business. But it is nice because this year we're really seeing, you know, pretty close to a ramp team. Thank you.
Conference Operator
Operator
Thank you. I would now like to turn the conference back to Ramesh Srinivasan for closing remarks. Sir?
Ramesh Srinivasan
President and Chief Executive Officer
Thank you, Leticia. Thank you all for your guidance and support. Our best wishes for a great and safe holiday season. Merry Christmas and happy holidays to you all. We look forward to talking to you again in about three months from now. Thank you.
Conference Operator
Operator
This concludes today's conference call. Thank you for participating. You may now disconnect.